The hub of activity in Townsville, the Strand includes a number of bars and pubs, a surf lifesaving, BBQ areas, rockpools, park and waterpark.
The Strand has been a part of Townsville's history since the city was founded in the mid-19th century. The foreshore has been used for many annual or monthly events. The fourth Friday of each month sees Strand Park used for Nightmarkets, Carols by Candlelight and Stable on the Strand, as well as a fireworks display and gathering on New Year's Eve. The Strand Ephemera, showcases local and regional artists and some works have become permanent on the foreshore, such as the Silver Coconuts near the Rock Pool.